09.06.2021

PELOTAN: THE TEAM'S SUN PROTECTION PARTNER

As we move from several rain-soaked spring races to the summer calendar, its pleased to make the timely announcement of Pelotan as its new Official Sun Protection Partner.

Pelotan is high-performance sun protection designed specifically to improve performance, maximise comfort and allow athletes around the world to avoid costly sunburn. Having been developed for use in high intensity sports where the skin’s ability to breathe and sweat effectively is absolutely paramount, Pelotan’s unique formula binds with the skin without blocking pores, meaning the body can effectively regulate temperature and maintain peak performance.

Ronny Lauke, Team Manager said “We’re very happy that Pelotan joins our team as our official sun protection partner. Sun protection is essential for sport and with the Pelotan spray and roll-on products, we can be confident our riders are well-equipped to reduce the harmful impact of UV radiation and can focus on performing to their potential. Together with Pelotan, we hope to inform and educate people about the importance of sun protection in sport, not only for performance, but also for enjoyment and health benefits.”

Tom Austen, Director at Pelotan said “Exposure to the sun is unavoidable in professional cycling; whether it be on training rides, one-day races, time trials or stage races – it is impossible to fully avoid the harmful effects of extended UV exposure. Failing to protect skin from UV radiation has a genuine impact on short-term performance as well as the body’s ability to recover effectively between efforts – not to mention the long-term risks associated with skin cancer. Over the past few years, we have worked at all levels of the sport to prove that sun protection can have a real impact on both performance and enjoyment on the bike and we are delighted to work with CANYON//SRAM as they continue to blaze a trail in women’s cycling around the globe.”

CANYON//SRAM Racing will use the products across its busy summer of racing and together with Pelotan, aims to educate and engage fans around the world on the importance of sun protection in sport.

To celebrate the partnership announcement, CANYON//SRAM Racing offer a discount code to its followers with the following details:

Code: TAKETHELEAD

Offer: 20% off Pelotan products shop here.

T&Cs: Apply code at checkout. Cannot be used in conjunction with any other offers. Not applicable on Limited Edition products.

About Pelotan

Pelotan make high-performance sun protection products for athletes, designed specifically to improve performance, maximise comfort and allow athletes around the world to avoid costly sunburn.

Trusted in the World Tour, by Olympic Gold Medallists, IRONMAN World Champions and multiple World, European and National Champions across Cycling and Triathlon, Pelotan is the choice of elite performers and amateur enthusiasts around the world.

#TAKETHELEAD

CANYON
SRAM
RAPHA